An interview from Darima Fotheringham, ASU Center for Service Leadership, with Laurel Anderson and Amy Ostrom about their special issue in JSR on Transformative Service Research. The entire issue will be available free...
How Big Data Transforms Service Management and Stimulates Opportunities for Service Research guest article from Dominik Mahr and Martin Wetzels, Maastricht University, Host of SERVSIG 2016 The Big Data gold rush...
Guest article by K. Sivakumar. Siva received together with Mei Li and Beibei Dong the SERVSIG Best Service Paper Award 2015 for “Service Quality: The Impact of Frequency, Timing, Proximity, and Sequence...
Thoughts from Kay Lemon, 2015 Lovelock Award Recipient Katherine (Kay) Lemon is the Executive Director of the Marketing Science Institute. At Boston College’s Carroll School of Management, Kay holds the...
a guest article by Sertan Kabadayi With the advancement of technology and the proliferation of mobile devices, consumers interact with service providers through numerous channels every time they research a product...
a guest article by Rebekah Russell-Bennett and Steve Baron The question of ‘what makes a theoretical contribution’ is discussed around water coolers, tea rooms, at conferences and in journal articles. It...
guest article by Dwayne D. Gremler In one of my favorite movies, Indiana Jones and the Last Crusade, several people pursue attainment of the Holy Grail, a cup that is supposed...
Interview by Linda Nasr with Mahesh Subramony. Mahesh Subramony and S. Douglas Pugh published this year in the Journal of Management: Services Management Research – Review, Integration, and Future Directions, vol. 41, no....
guest article by V Kumar, JM Editor-in-Chief The discipline of marketing has been in continuous evolution over the last few decades. To understand the forces that have stimulated these changes...
guest article by Mark Rosenbaum By now, the world has seen the devastation of the April 25 earthquake, as well as its related aftershocks and tremors. Interestingly, journalists tend to...
guest article of Seigyoung Auh I have always taken the view that reviewing a manuscript is just as important for the development of our profession as is publishing. One cannot exist...
a guest article by Amy L. Ostrom and A. Parasuraman In a recent article, , co-authored with David Bowen, Lia Patricio and Christopher Voss, we discuss 12 research-priority topics – and...