In our new interview series “Legends of Service” we talk with the people who founded our research field about their perspective of the past and future of service research. We hope you enjoy this new format. Our first guest is Len Berry. He is a distinguished professor of marketing at Texas A&M University and a […]

Guest article by Tor W. Andreassen. Since the crawling out period of service marketing in the early 1980s (Fisk et al 1993), service researchers have informed policymakers and leaders with vital insight enabling them to advance societies and organizations. We have developed seminal knowledge related to service quality, e.g., defining it (Grönroos 1984), measuring it (Parasuraman […]

Guest article by Larissa Becker, finalist of the 2021 SERVSIG Best Dissertation Award. I feel honoured to be among the finalists of SERVSIG Best Dissertation Award. Although a great dissertation depends on a combination of factors (e.g., theoretical and practical contributions, novelty, methodological rigor, supervision—big thanks to Dr. Elina Jaakkola and Dr. Aino Halinen-Kaila), I […]

For our “Going abroad” series, Hugo Guyader interviewed Yupal Shukla, who moved from India to Italy. This is the second part of the interview with him. Read part one here. Yupal Sanatkumar Shukla hails from India where he has pursued his studies and has obtained his first PhD. Before enrolling in his second PhD program […]

by Roland Rust Brand Reputation Rise and Fall. Mangers can watch it in real-time now. Many brands have their ups and downs. What happens to a company’s brand reputation when its CEO makes a controversial political statement, for example? The best way to find out quickly is to see what people are saying about it […]

Join us for the LIVE streaming of the most anticipated Awards Ceremony of the Service Research Field! Friday, 11 June 20218 P.M. Central European Time2 P.M. EST/NYC Time4 A.M. (June 12th) Brisbane Time The Awards Show will consist of 2 parts:  Part 1: SERVSIG Awards Ceremony broadcasted on the following platforms:Facebook page: https://www.facebook.com/amaservsig/videos/330757198654862/Youtube: https://youtu.be/bZT5lbqqJdc We […]

Dear all, I’m heartbroken to inform you that Ilana Shanks, Stony Brook University, has passed away. I had the chance to meet her at the TCR conference at FSU. Everyone who met her in our community will remember her as a caring, joyful, intelligent, and hard-working person. Please read below the obituary by her colleagues and […]

ENTER2022 Conference“Preparing for Travel’s Return. The New Future of e-Tourism.“11-14 January, 2022Nankai University, Tianjin, China Deadline: 15 August 2021 The ENTER Conference is an annual event of the International Federation for IT and Travel & Tourism (IFITT) community. The conference offers a worldwide and unique forum for attendees from industry, academia, government, and other organisations […]

Research center on Digital Innovation for Growth, Department of Strategy and Management, NHH Norwegian School of Economics (Bergen, Norway) Two Assistant Professor positionsDeadline: 15 May 2021 NHH in Bergen, Norway, invites applications for two positions as Assistant Professor at the Department of Strategy and Management. Both positions are linked to the research center Digital Innovation […]

SERVSIG Doctoral Workshop: Developing High Impact Research Ideas Thursday, June 10 | 7 am CST The 2021 SERVSIG Doctoral Workshop will provide students an opportunity to work on skills needed to develop research on important real-world marketing questions and problems. This half-day event will include workshop-style activities in which participants will have an opportunity to […]