guest article by Robert Ciuchita, finalist of the SERVSIG Best Dissertation Award 2017 (granted by Maastricht U) “Engagement is becoming paramount. A marketer’s greatest achievement is an engaged customer”. The Economist...
guest article by Anders Gustafsson and David E. Bowen We conclude with an introduction to eight contributions of a special issue of the Journal of Business Research that are designed...
guest article by Danilo Brozović, Finalist of the SERVSIG Best Dissertation Award 2017 (granted by Maastricht U) When the opportunity to contribute to the SERVSIG blog and the newsletter arose, I was...
“Injustice anywhere is a threat to justice everywhere. We are caught in an inescapable network of mutuality… Whatever affects one directly, affects all indirectly.” Martin Luther King, 1963 We...
guest article by Alexander Henkel, Finalist of the SERVSIG Best Dissertation Award 2017 (granted by Maastricht U) Social Dynamics Of Service Interactions Services have taken on a prominent role in society...
guest article by Pierre Eiglier, Professor Emeritus, IAE Aix Graduate School of Management The French La Londe Conference in Service Management did not begin in the Côte d’Azur La Londe resort area...
Guest article by Tor Andreassen. This article is part of the CSI Annual Report 2016. The full report can be downloaded here. In Norway, several industries are earmarked for restructuring. Two...
Guest article by R. Elena Frâncu, Benjamin Lucas, and Martin Wetzels Introduction Forecasts point to worldwide spending on wearable devices reaching $19 billion by 2018 (Feigenbaum, 2015) and reaching a...
guest article by Christian Kowalkowski Guest article about the Industrial Marketing Management 2017 special sections on Servitization and Deservitization. Service growth in product firms has become one of the most...
Guest article by Bo Edvardsson In an article in Journal of Service Research (2015) with the title: “Service Research Priorities in a Rapidly Changing Context” Ostrom et al. outline key research...
guest article by Jay Kandampully Solving problems is the fundamental essence of ‘service.’ If we are not solving problems, we are not in ‘service.’ It is a well-known fact that...
Guest article by Mahesh Subramony Imagine sipping a hot beverage in a coffee shop in your town or city. All around you are the sights and sounds of people interacting with...