4th Annual Organizational Frontlines Research Symposium
(co-located with 2018 AMA Winter Educators’ Conference)

Co-sponsored by AMA, Sheth Foundation,  Marketing Science Institute, and the Arizona State University Center for Services Leadership

February 22 – 23, 2018, New Orleans, LA


2nd Annual Young Scholar Research Competition: 

Call for Proposals

Supported by Center for Services Leadership (ASU)

Symposium Co-Chairs:
Martin Mende (Florida State) and Stephanie Noble (Tennessee)

With OFR Co-Chairs Todd Arnold (Oklahoma State), Mike Brady (Florida State), Tom Brown (Oklahoma State) and Jagdip Singh (Case Western Reserve)

Organizational Frontlines Research (OFR) is the study of interactions and interfaces at the point-of-contact between an organization and its customers that promote, facilitate, or enable value creation and exchange.  Technological advances at the intersection of frontline interactions and interfaces are disrupting how organizations connect with their customers. The purpose of this symposium is to shine light on and advance research in this emergent domain

To support OF research, we are inviting research project proposals from young scholars…

  • Addressing any topic of OFR interest, broadly defined
  • Authored or Co-authored by Doctoral Student or Assistant Professor (< 3 years from graduation) – if co-authored, Young Scholar must be lead researcher
  • 15 pages (maximum), double spaced detailing research questions & significance, theory & hypotheses, research design/methodology, and (expected) results – further developed papers are given preference
  • Note: Papers under review at journals or accepted for publication not allowed
  • Up to 3 awards of $1000 will be granted
  • Finalists are asked to attend and present at the 2018 OFR Symposium
  • Deadline for submission: October 30, 2017

Proposals (and questions or requests for clarification) should be submitted via email to Todd Arnold at Oklahoma State University (todd.arnold@okstate.edu).