Statement

Attacks on Academic Freedom – a call for action

by Tor W Andreassen Dear SERVSIG Community, As researchers dedicated to advancing service scholarship, we thrive on the free exchange of ideas, rigorous inquiry, and the pursuit of knowledge that...

Eureka! How the strengths-based approach to customer vulnerability was developed

Guest article by Rebekah Russell-Bennett. When the ancient Greek mathematician and inventor Archimedes ran down the street naked shouting ‘Eureka’ after discovering that water displacement was the clue to solving...

Robophobe or robophile? Four ways consumers respond to AI helpers

Guest article by Vignesh Yoganathan. Microsoft founder Bill Gates once envisaged that, some time around 2025, robots would become as commonplace in our lives as the personal computer did decades ago, and...

My Academic Role Model: Matthew Alexander

Guest article by Matthew Alexander for our My Academic Role Model series. There is a wonderful BBC institution called Desert Island Discs, where individuals select eight songs they would take if they...

A Journey of Intellectual Curiosity – But Why?

Guest article by Dhruv Grewal, Christopher Lovelock Career Contributions to the Service Disciple Award Recipient 2024. Once more, let me express my sincere appreciation to the AMA ServSig for this...

David Ballantyne in Memoriam

Guest article by Christian Grönroos, Kristina Heinonen, and Helena Renström. David Ballantyne passed away on 29 September 2024, at the age of 83. Born on 26 November 1940 in Melbourne,...

Financial Focus: A Threat to Innovation and Value Creation?

Guest article by Tor W. Andreassen. A financial focus turns companies into machines for short-term profits. Shareholder returns are prioritized over sustainable value creation. Examples like General Electric, Boeing, and...

The Evolution of Economic Thinking: Toward Responsible and Inclusive Growth

Guest article by Tor W. Andreassen. Economic thinking has undergone a remarkable transformation over the centuries, moving from classical notions of efficiency to modern concepts of equity, sustainability, and shared...

Eureka! – Customer Engagement in Utilitarian vs. Hedonic Service Contexts

Guest article by Lisa Bruggen. I would like to take you on a little journey – and please bear with me. Please think of yourself during retirement. Imagine the days,...

Redefining the Boundaries of Ownership Through Dynamic Service Platforms: The Rise and Fall of Internal Product Upgrades

Guest article by Janina Garbas, co-author of the 2024 SERVSIG Best Service Article. Dynamic service platforms have been designed to revolutionize the concept of products and redefine the boundaries of...

SERVSIG Mentoring Program Success Story

In May of 2023, Dr. K. Sivakumar (“Siva”), the Arthur Tauck Chair & Professor of Marketing at Lehigh University, was matched with Ayushi Sharma, Assistant Professor of Marketing at FORE School...

Fighting Loneliness with Service Innovation

By Tor W Andreassen. The global epidemic of loneliness requires innovative solutions beyond traditional approaches. This essay explores the vital role of social entrepreneurs in addressing this issue, particularly through...