David Ballantyne in Memoriam
Guest article by Christian Grönroos, Kristina Heinonen, and Helena Renström. David Ballantyne passed away on 29 September 2024, at the age of 83. Born on 26 November 1940 in Melbourne,...
Guest article by Christian Grönroos, Kristina Heinonen, and Helena Renström. David Ballantyne passed away on 29 September 2024, at the age of 83. Born on 26 November 1940 in Melbourne,...
Guest article by Tor W. Andreassen. A financial focus turns companies into machines for short-term profits. Shareholder returns are prioritized over sustainable value creation. Examples like General Electric, Boeing, and...
Guest article by Tor W. Andreassen. Economic thinking has undergone a remarkable transformation over the centuries, moving from classical notions of efficiency to modern concepts of equity, sustainability, and shared...
Guest article by Lisa Bruggen. I would like to take you on a little journey – and please bear with me. Please think of yourself during retirement. Imagine the days,...
Guest article by Janina Garbas, co-author of the 2024 SERVSIG Best Service Article. Dynamic service platforms have been designed to revolutionize the concept of products and redefine the boundaries of...
In May of 2023, Dr. K. Sivakumar (“Siva”), the Arthur Tauck Chair & Professor of Marketing at Lehigh University, was matched with Ayushi Sharma, Assistant Professor of Marketing at FORE School...
By Tor W Andreassen. The global epidemic of loneliness requires innovative solutions beyond traditional approaches. This essay explores the vital role of social entrepreneurs in addressing this issue, particularly through...
Guest article by Cristina Mele and Gaby Odekerken-Schröder. In the evolving landscape of service innovation, introducing social robots represents a significant leap forward in providing emotional support and functional aid for...
Guest article by Hsin-Hsuan Meg Lee and Lorena Blasco-Arcas.* Imagine a global beauty brand that launches a campaign using a virtual influencer, “Eva,” created through advanced AI technology. Initially, Eva successfully...
Guest article by Jochen Wirtz, Werner Kunz, Stefanie Paluch, and Valentina Pitardi. The Rise of Service Robots As technology continues to advance, service robots are increasingly becoming integral to the...
Guest article by Jenny van Dorn. These are exciting times for people following the developments in the field of robotics. We are flooded with new robots coming out (for instance,...
Guest article by Ross Gordon, Josina Vink, Kaisa Koskela-Huotari, Gauri Laud, & Nadia Zainuddin. In a critical state Service research has undergone significant shifts in its underlying research paradigm over...