Center for Business and Industrial Marketing (CBIM) International Conference
“Looking beyond the crises: B2B marketers fostering growth, ecosystem innovation, and digital journeys”

12-13 June 2023
Organized online by University of Graz (Austria)
Submission deadline: 15 March 2023

The Center for Business and Industrial Marketing has been organizing this International Conference since 1996, the year of the Summer Olympics in Atlanta. We are happy to announce that the University of Graz hosts this year’s ONLINE on June 12-13 2023.

The CBIM International Conference welcomes academics, professionals, and doctoral students from around the world to a rigorous, candid, but friendly discussion of current topics in B2B marketing. This will also be first opportunity to get in touch with the new editing team of Journal of Business and Industrial Marketing (JBIM). We invite you to join us online.

• Agent-based modelling of B2B-market-phenomena
• Entrepreneurship
• Data governance, & big data and small data
• Ideation, strategizing, & capabilities nurturing
• Marketing-finance interface
• Emerging markets
• Sales processes & buying decisions/process/tools
• B2B service innovation
• Open track and proposed sessions

Submission details:
Detailed abstract or propose a special session of max. four presentations, (both maximum 4 pages double spaced). Acceptance letters will be sent before April 9 2023. The acceptance of the papers implies that at least one of the authors is registered in the conference and presents the paper.

Publication opportunities:
A selection of authors presenting outstanding papers will be invited to submit their studies to Special Issues at JBIM and other journals.

Important dates:
Submission deadline: 15 March 2023
Registration (before 1 June): Fee: 250 Euros
Early bird (15 April): 200 Euros
Conference dates: 12-13 June 2023

Michael Ehret,
Wesley Johnston,
Roberto Mora Cortez

More info on the conference website.