Dear Colleagues,

The 20th Australia and New Zealand Marketing Academy Conference (ANZMAC) will be hosted by the University of Adelaide on December 3 – 5, 2018. The theme of the conference asks how as marketers we can connect, engage and transform our future. So come and experience the food and wine culture in Adelaide and celebrate 20 years of ANZMAC.

With the theme of the first ANZMAC conference being Connections, the need to connect was firmly embedded as a critical part of ANZMAC. Today, twenty years later, the need to connect is still as prevalent as ever. Yet in our global, digital and fast-paced world, connecting alone is not enough; we need to engage.  ANZMAC 2018 asks how marketing can connect and engage to not only maximise impact but transform our future. ANZMAC 2018 will provide a forum where scholars, educators and practitioners, can connect, engage and transform, building on 20 years of marketing thought leadership, education and practice.

The deadline for submitting the two-page abstracts is July 6, 2018. Doctoral Colloquium and Special Session submissions are due 15 July, 2018. For further details please see the call for papers (bit.ly/anzmac2018), visit the conference website (http://anzmac2018.com), or email anzmac2018@arinex.com.au.

ANZMAC2018 Call for Papers
ANZMAC2018 Call for Papers DC
ANZMAC2018 Call for Posters
ANZMAC2018 Call for Special Sessions

Abstract Submission and Conference Registration will open on 30 May, 2018.

We look forward to seeing you in Adelaide!

Prof Jodie Conduit, Prof Carolin Plewa and Dr. Dean Wilkie
University of Adelaide
ANZMAC 2018 Conference Co-Chairs

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