CALL FOR PAPERS
Special Edition – Service Value Creation
Journal of Creating Value
November 15th 2016
The primary objective of the Journal of Creating Value (jcv.sagepub.com ) is to publish and disseminate cutting- edge articles related to creating value for customers, thereby creating value for the company and all stakeholders. Value Creation is an essential, integral and important part of an executive’s thinking and work life. Unfortunately most executives focus only on the functional part of their work and bypass or unconsciously create value, and sometimes destroy value. The Journal of Creating Value (JCV) brings a focus on Value Creation, and it targets both academics and practitioners.
The special edition of the Journal of Creating Value on SERVICE VALUE CREATION will be published in May 2017 to coincide with the Frontiers in Service conference in June 2017 (http://www.rhsmith.umd.edu/centers- excellence/center-excellence-service/news-events/frontiers-service-conference).
In this special issue of the Journal of Creating Value, we aim to focus on the value creation and co-creation processes and their outcomes for the service companies. We are looking for both empirical and conceptual papers between 2000-5000 words that discuss the value creation in a service setting. Also, case studies on the value creation and co-creation in service sectors and between actors are also encouraged.
We invite both researchers from diverse backgrounds and fields and practitioners to submit their papers to this special issue on a wide range of topics including but not limited to:
- How is value created in a service setting? By whom and for whom?
- Is value creation process in the services different in B2B and B2C contexts?
- Is it sufficient to just create value for the stakeholders? How can that created value be communicated to those various stakeholders?
- Is value-creation always beneficial? Or can unequal value creation damage service value?
- How can the value created be measured and linked to specific outcomes?
- What is the organizational infrastructure or mind-set required for such value creation in a service setting?
- What are the tactical tools available to practitioners to create value for in a service setting?
- Is the current service eco-system providing such infrastructure/mind-set, and if not, what needs to be done?
- Why process and systems changes should be secondary to mind-set changes at all levels?
- What is the role of service recovery in value creation? Is service recovery itself an example of value creation?
Please Submit Papers by November 15, 2016 to Sertan Kabadayi [kabadayi@fordham.edu]
Prof. Sertan Kabadayi
Special Editor, Journal of Creating Value
Gabelli School of Business
Fordham University
New York, NY
USA
Board members include:
- Moshe Davidow
- Olaf Hermans
- Jay Kandampully
- Timothy Keiningham
- V. Kumar
- Werner Kunz
- Gautam Mahajan
- A. Parasuraman
- Jagdish Sheth
- Stephen Vargo
