If you attending the AMA Academic Winter Conference in Madrid, please consider attending the SERVSIG special session:
Topic:
Firm Innovativeness And Service Innovation Through The Customer Lens: Insights, Inspiration, And Collaboration
Date: Saturday, 14 February, 17:00-18:30
Location: Venue – Stuttgart Dresden, Madrid Marriott Auditorium Hotel, Spain
As part of the AMA SERVSIG community’s ongoing efforts to advance impactful service research, this special session explores service innovation and firm innovativeness through the customer lens.
This special session brings together leading scholars to share diverse and thought-provoking perspectives on service innovation and firm innovativeness as perceived by customers. Five inspirational talks will showcase cutting-edge research spanning industries, cultural contexts, and methodological approaches, offering a multidimensional view of the research field.
Following the inspirational talks is an interactive segment designed to engage participants in collaboratively exploring key challenges and promising directions within customer-centered service innovation research.
If you are also interested in the field of company innovativeness, please consider submitting to the upcoming special issue in the Journal of Service Management (JOSM).
The inspirational research talks will be
Talk 1 Consumer Perceptions of Data Use and Their Influence on Firm Evaluations
Kristina Heinonen, Hanken School of Economics, Helsinki, Finland
Arafat Rahman, Hanken School of Economics, Helsinki, Finland
Talk 2 Customer emotional reactions to innovation and their effect on perceived firm attractiveness
Line Lervik-Olsen, Norwegian Business School and Norwegian School of Economics
Seidali Kurtmollaiev, Kristiania University College, University of South Eastern Norway, and Norwegian School of Economics, Norway
Talk 3 Customer-Centric Innovation: Dual Pathways to Market Attractiveness
Lola C. Duque, Universidad Carlos III de Madrid, Spain
Luis Santamaría, Universidad Carlos III de Madrid, Spain
Tor W. Andreassen, Norges Handelshøyskole (NHH), Norway
Talk 4 Linking consumer perception of sustainability to perceived company innovativeness.
Helle Alsted Søndergaard, Aarhus University, Denmark
Lina Jacobsen, Aarhus University, Denmark
Darius-Aurel Frank, Aarhus University, Denmark
Talk 5 Exploring the Link Between Service Firm Innovativeness and Customer Experience
Aku Valtakoski, Department of Business and Engineering, Linköping University, Sweden
Yijun Sui, Department of Business and Engineering, Linköping University, Sweden
Talk 6 Igniting Purpose: Epiphanies as Catalysts for Transformative Service Leadership
Lerzan Aksoy, Fordham University, USA
Tim Keiningham, St. John’s University, USA
Discussant & Facilitators
- Cristina Mele, Università di Napoli Federico II, Italy
- Per Kristensson, Karlstad University, Sweden
- Carlos Flavian, University of Zaragoza, Spain
- Daniel Belanche, University of Zaragoza, Spain
