2023 Global Marketing Conference
Seoul, Republic of Korea
20-23 July 2023
Submission Deadline: 31 January 2023
Conference Homepage: https://2023gmc.imweb.me/
CONFERENCE CO-CHAIRS
– Prof. Roland T. Rust, Professor, Department of Marketing, Robert H. Smith School of Business, 3451 Van Munching Hall, University of Maryland, College Park, MD 20742-1815, USA, rrust@rhsmith.umd.edu, Tel: +1-301-405-4300, Fax: +1-301- 405-0146.
– Prof. Renana Peres, Chair of the Marketing Department, The Hebrew University School of Business, Hebrew University of Jerusalem, Mount Scopus, Jerusalem 91905, Israel, renana.peres@mail.huji.ac.il, Tel: +972-2-5883073.
– Dr. Linda Robinson, Head of Marketing, College of Business and Law, RMIT University, GPO Box 2476, Melbourne 1 VIC 3001 Australia, linda.robinson2@rmit.edu.au, Tel: +61 3 99255863
– Prof. Chizuru Nishio, Faculty of Business Science, University of Tsukuba, 3-29-1 Otsuka, Bunkyo, Tokyo, 112- 0012, Japan, nishio@gssm.otsuka.tsukuba.ac.jp.
– Prof. Tony Garrett, Korea University Business School, #616 LG-POSCO Building, Anam-Dong, Seongbuk-Gu, Seoul 136-701, Republic of Korea, tgarrett@korea.ac.kr, Tel: +82-2-3290-2833.
CONFERENCE OBJECTIVES
Improvement of theory and practice continues to be a vital aspect of global marketing and management that affects consumers and businesses around the world. The theme of this year’s conference is, “Marketing & Management Transformation in the Challenging Digital Environment”. This theme emphasizes the need for educators and business leaders to recognize, appreciate, and understand the significance of marketing and management transformation happening globally in the challenging digital world including rapid advancement of new technologies, different cultures and cross-cultural business applications, as they affect both domestic and multinational marketing strategies. The 2023 Global Marketing Conference at Seoul offers outstanding opportunities for business leaders and academics to share their insights and learn from the research finding and experiences of others. The program chairs welcome participants from all cultures and parts of the world. We look forward to a stimulating and interactive conference. Proceedings of this conference will have an ISSN number (1976-8699).
Please contact proper symposium chairs or track chairs listed below to submit a paper or special session proposal or to participate this conference.
SUBMISSION GUIDELINES
The 2023 Global Marketing Conference at Seoul is pleased to have electronic submission for submitting manuscripts. Electronic submission should be submitted through conference submission page: TBD. A word or PDF document containing the manuscript should be submitted through the submission page. An e-mail response will be sent to the contact author once the manuscript has been received by our conference.
Manuscripts must follow Manuscript Submission Guidelines: 2023 Global Marketing Conference at Seoul and Reference Style of GAMMA Journals and Proceedings: https://2023gmc.imweb.me/ . Manuscripts should not exceed 5 pages (single spaced) for abstracts or 20 pages for full papers in double space. Submissions will be double-blind reviewed. Please do not include any author information in the submission file.
Submission of a manuscript for review indicates that it or a similar version has not been previously published or is not under simultaneous review elsewhere. At least one author must be a member in good standing of Global Alliance of Marketing & Management Associations or be willing to join the Academy if the manuscript is accepted. Additionally, a manuscript should be submitted to ONLY one track.
The conference will accept papers and allow authors to decide whether to publish the complete paper in the Proceedings or to publish an abstract only. Upon acceptance, the author(s) agree to the following: (a) to release the copyright to the Global Alliance of Marketing & Management Associations unless choosing to publish an abstract only, (b) to return the manuscript (abstract) in correct format (via e-mail) to the Proceedings Editor, and (c) at least one author will present the manuscript at the conference and will pre-register as a condition for acceptance and publication. Proceedings guidelines, limitations, and restrictions will be sent to authors of accepted papers.
more info in the call for paper here:
