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SERVSIG's
Best Services Article Award
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- Lloyd C. Harris and Emmanuel Ogbonna (2006), "Service
Sabotage: A Study of Antecedents and Consequences," appearing
in the Journal of the Academy of Marketing Science, Vol. 34,
No. 4.
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Shashi Matta and Valerie
Folkes (2005), "Inferences about the Brand
from Counterstereotypical Service Providers,"
appearing in the Journal of Consumer Research, Vol.
32, No. 2.
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Christopher
Lovelock and Evert Gummesson (2004), “Whither
Services Marketing? In Search of a New Paradigm
and Fresh Perspectives,” Journal of
Service Research, (August).
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John E. Hogan,
Katherine N. Lemon, and Barak Libai (2003),
"What is the True Value of a Lost Customer?"
Journal of Service Research, 5 (February),
196-208.
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Berry, Leonard L., Kathleen
Seiders, and Dhruv Grewal (2002), "Understanding
Service Convenience," Journal of Marketing, 66
(July), pp. 1-17.
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Chezy Ofir
and Itamar Simonson (2001), "In Search
of Negative Customer Feedback: The Effect
of Expecting to Evaluate on Satisfaction
Evaluations," Journal of Marketing
Research, 38 (2), 170-182.
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Michael D.
Hartline, James G. Maxham III, and Daryl
O. McKee (2000), “Corridors of Influence
in the Dissemination of Customer-Oriented
Strategy to Customer Contact Service Employees,”
Journal of Marketing, Vol. 64, No. 2, 35-50.
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Price, Linda
L. and Eric J. Arnould (1999), “Commercial
Friendships: Service Provider--Client Relationships
in Context,” Journal of Marketing,
63 (October), 38-56.
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Tax, Stephen
S. Stephen W. Brown , and Murali Chandrashekaran
(1998) “Customer Evaluations of Service
Complaint Experiences: Implications for
Relationship Marketing,” Journal of
Marketing, 62 (April), 60-76.
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Anderson, Eugene
W., Fornell, Claes, and Rust, Roland T.
(1997), “Customer Satisfaction, Productivity,
And Profitability: Differences Between Goods
And Services,” Marketing Science,
16 (2), 129-145.
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Zeithaml, Valarie
A., Berry, Leonard L., Parasuraman, A. (1996),
“The Behavioral Consequences Of Service
Quality,” Journal of Marketing, 60
(April), 31-46.
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Keaveney, Susan
M. (1995), “Customer Switching Behavior
in Service Industries: an Exploratory Study,”
Journal of Marketing, 59 (April), 71-82.
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Bitner, Mary
Jo, Bernard H. Booms, and Lois A. Mohr (1994),
“Critical Service Encounters: The
Employee's Viewpoint,” Journal of
Marketing, 68 (April), 95-106.
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Bharadwaj, Sundar G.,
P. Rajan Varadarajan, and John Fahy (1993), “Sustainable
Competitive Advantage in Service Industries: A Conceptual
Model and Research Propositions,” Journal of
Marketing, 57 (October), 83-99.
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