{"id":4035,"date":"2016-11-29T23:28:51","date_gmt":"2016-11-30T04:28:51","guid":{"rendered":"http:\/\/www.servsig.org\/wordpress\/?p=4035"},"modified":"2016-11-30T20:38:28","modified_gmt":"2016-12-01T01:38:28","slug":"2017-ibcr-conference-in-marrakech-morocco","status":"publish","type":"post","link":"https:\/\/www.servsig.org\/wordpress\/2016\/11\/2017-ibcr-conference-in-marrakech-morocco\/","title":{"rendered":"2017 IBCR Conference in Marrakech, Morocco"},"content":{"rendered":"<div class=\"page\" title=\"Page 1\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p style=\"text-align: center;\"><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4039\" src=\"http:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/11\/Maroc_Marrakech_Jemaa-el-Fna_Luc_Viatour_1.jpg\" alt=\"maroc_marrakech_jemaa-el-fna_luc_viatour_1\" width=\"700\" height=\"466\" srcset=\"https:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/11\/Maroc_Marrakech_Jemaa-el-Fna_Luc_Viatour_1.jpg 1000w, https:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/11\/Maroc_Marrakech_Jemaa-el-Fna_Luc_Viatour_1-300x200.jpg 300w, https:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/11\/Maroc_Marrakech_Jemaa-el-Fna_Luc_Viatour_1-768x511.jpg 768w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>2017 IBCR International Conference<\/strong><br \/>\nApril 24-27, 2017 in\u00a0Marrakech, Morocco<br \/>\n<em>Conference Theme: Tourism and Hospitality Experiences in the Digital Era<\/em><\/p>\n<p><strong>Keynote Speakers<\/strong><br \/>\nProfessor Evert Gummesson (Stockholm Business School, Sweden)<br \/>\nProfessor Jay Kandampully (Ohio State University, USA)<\/p>\n<p><strong>Participating Journals (Special Issues\/Sections)<br \/>\n<\/strong>Journal of Service Management (Emerald)<br \/>\nJournal of Hospitality and Tourism Management (Elsevier)<br \/>\nJournal of Hospitality and Tourism Technology (Emerald)<\/p>\n<p><strong>Venue<\/strong>: Kenzi Menara Palace (5 stars), Marrakech (Morocco)<br \/>\n<strong>Paper Submission Deadline<\/strong>: <strong>January 10, 2017<\/strong><br \/>\n<strong>Notification<\/strong> of Acceptance for the Conference: February 10, 2017<br \/>\n<strong>Early-bird Registration<\/strong> Deadline: February 15, 2017<br \/>\n<strong>Late Registration<\/strong> Deadline: March 05, 2017<\/p>\n<p>The tourism and hospitality sector is evolving at a rapid pace and increasing structural changes can be noticed at different levels of the industry (e.g., Tourism service providers, Tour operators, Transport operators, Destination Marketing Organizations (DMOs), tourists, and host communities). Innovative tourism and hospitality services are then needed to cater to the contemporary and sophisticated demand.<\/p>\n<p>The 2017 IBCR conference on Tourism and hospitality intends to create a forum that brings together academics and practitioners in the domain of interest to discuss tourism and hospitality issues in the contemporary digital economy. Issues such as online offers and online bookings, smart tourism and technology, and innovative hospitality, to mention a few, are of great interest to both academics and practitioners. The conference is expected not only to boost thoughts, but also to provide viable solutions and meaningful future directions to the tourism and hospitality sector. To bestow further credence to the conference theme, Marrakech (Morocco), the ocher city, is selected to be the host city. Marrakech is one of the busiest tourist hub\/destination in the world and has a great<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"page\" title=\"Page 2\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>potential in developing its digital economy. For further details, please visit the conference website: <a href=\"http:\/\/ibcr.sbsn-conf.com\/\">http:\/\/ibcr.sbsn-conf.com\/<\/a><\/p>\n<p><strong>KEYNOTE SPEAKERS<\/strong><\/p>\n<p>Two eminent keynote speakers are invited to the conference:<\/p>\n<p>&#8211; \u00a0<strong>Evert Gummesson<\/strong> is a prominent marketing scholar whose reputation and works in the services field have been round the world. He is Professor Emeritus of Service Marketing and Management at the Stockholm Business School. He has received the American Marketing Association\u2019s (AMA) Award for Leadership in Services. The British-based professional association for marketers, the Chartered Institute of Marketing (CIM), considers him one of the 50 most important contributors to the development of marketing. Professor Gummesson has published numerous articles and written twenty books.<\/p>\n<p>&#8211; \u00a0<strong>Jay Kandampully<\/strong> is a Professor at Ohio State University, USA. He is an internationally recognized leader in the field of services management, services marketing, and hospitality. Since 2010, Jay has been the Editor in Chief of the Journal of Service Management. Also, and since 2000, he has been the Editor in Chief of Managing Service Quality. Jay serves on the editorial advisory board of 12 refereed international journals.<\/p>\n<p><strong>INVITED JOURNALS<\/strong><\/p>\n<\/div>\n<p>Three academic journals are invited to the conference: the Journal of Service Management, the Journal of Hospitality and Tourism Management, and the Journal of Hospitality and Tourism Technology. The best papers presented at the conference will later go through a second round evaluation to further assess their publication potential in one of the participating journals.<\/p>\n<p><strong>TOPICS<\/strong><\/p>\n<\/div>\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>\uf0b7 \u00a0Topics of interest for submission include the following areas, but are not limited to:<\/p>\n<p>\uf0b7 \u00a0Digital tourism (E tourism) and marketing<\/p>\n<\/div>\n<\/div>\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>\uf0b7 \u00a0Mobile tourism (M tourism) and marketing<\/p>\n<p>\uf0b7 \u00a0Smart destinations<\/p>\n<p>\uf0b7 \u00a0Smart hotels<\/p>\n<p>\uf0b7 \u00a0Tourism experience design<\/p>\n<p>\uf0b7 \u00a0Social media and tourism marketing<\/p>\n<p>\uf0b7 \u00a0Role of social networks in the tourist\u2019s decision making<\/p>\n<p>\uf0b7 \u00a0Website quality measurement in the tourism industry<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"page\" title=\"Page 3\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>\uf0b7 \u00a0Innovation in service ideas<\/p>\n<p>\uf0b7 \u00a0Technology in tourism and hospitality<\/p>\n<p>\uf0b7 \u00a0Role of the destination\u2019s stakeholders in the destination\u2019s outcomes<\/p>\n<p>\uf0b7 \u00a0Tourism destination\u2019s re-positioning<\/p>\n<p>\uf0b7 \u00a0Co-creation of tourism experience<\/p>\n<p>\uf0b7 \u00a0Destination stakeholders co-petition<\/p>\n<p>\uf0b7 \u00a0Tourist centrality<\/p>\n<p>\uf0b7 \u00a0Emerging tourism destinations\u2019 issues<\/p>\n<p>\uf0b7 \u00a0Air transport and tourism development<\/p>\n<p>\uf0b7 \u00a0The evolution of the Destination Marketing Organization\u2019s role<\/p>\n<p>\uf0b7 \u00a0Food, culture &amp; tourism<\/p>\n<p>\uf0b7 \u00a0Conferences and Incentive travel trends<\/p>\n<p>\uf0b7 \u00a0The role of events in the destinations\u2019 development<\/p>\n<p>\uf0b7 \u00a0Green tourism<\/p>\n<p>\uf0b7 \u00a0Corporate social responsibility in tourism and hospitality fields<\/p>\n<p>\uf0b7 \u00a0Human resources in tourism and hospitality<\/p>\n<p>\uf0b7 \u00a0Cultural issues and service design in tourism and hospitality<\/p>\n<p>\uf0b7 \u00a0Service excellence and the brand reputation in tourism and hospitality<\/p>\n<p>\uf0b7 \u00a0Alternative lodging issues<\/p>\n<p>\uf0b7 \u00a0Travel industry issues<\/p>\n<p>\uf0b7 \u00a0Air transport issues<\/p>\n<p>\uf0b7 \u00a0Tourism and hospitality education<\/p>\n<p>&nbsp;<\/p>\n<p><strong>SUBMISSION AND REVIEW PROCESS<\/strong><\/p>\n<p>Authors should submit any of these documents: an abstract (250 to 350 words), an extended abstract (600 to 1000 words) or a full paper (4500 to 6500 words). All submitted manuscripts must not have been published, accepted for publication or be currently under consideration elsewhere. All submissions should be made electronically and in accordance with the author guidelines available on the conference website. Visit <a href=\"http:\/\/ibcr.sbsn-conf.com\/?page_id=107\">http:\/\/ibcr.sbsn-conf.com\/?page_id=107<\/a><\/p>\n<p>All abstracts and full papers will be reviewed and authors will be informed about the review outcome and paper\/abstract acceptance within a period not exceeding five weeks after submission. Only full papers will be considered for a potential publication in one of the participating journals.<\/p>\n<p><strong>CONFERENCE PROCEEDINGS<\/strong><\/p>\n<p>Authors of accepted papers at the conference have the option of publishing in the conference proceedings any of these: an abstract, an extended abstract or a full paper. The conference proceedings will be available electronically on the conference website (see<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"page\" title=\"Page 4\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>Conference Proceedings). Registered participants will be provided with a code number at the registration desk In order to have access to the conference proceedings.<\/p>\n<p><strong>KEY DATES<\/strong><\/p>\n<p>Conference period: April 24-27, 2017<br \/>\nPaper Submission Deadline: January 10, 2017<br \/>\nNotification of Acceptance: February 10, 2017<br \/>\nEarly bird Registration Deadline: February 15, 2017<br \/>\nLate Registration Deadline: March 05, 2017<br \/>\nConference Tour (this is optional for those wishing taking the conference tour at \u20ac75\/person. Registration for the tour and payment are to be made at the conference registration desk on April 24 and 25, 2017<\/p>\n<p><strong>CONFERENCE CHAIRS<\/strong><\/p>\n<p>Professor Nour Eddine Chiadmi, La Rochelle Business School, France<br \/>\nProfessor Nizar Souiden, Faculty of Business Administration, Laval University, Canada Professor Riadh Ladhari, Faculty of Business Administration, Laval University, Canada<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>2017 IBCR International Conference April 24-27, 2017 in\u00a0Marrakech, Morocco Conference Theme: Tourism and Hospitality Experiences in the Digital Era Keynote Speakers Professor Evert Gummesson (Stockholm Business School, Sweden) Professor Jay Kandampully (Ohio State University, USA) Participating Journals (Special Issues\/Sections) Journal of Service Management (Emerald) Journal of Hospitality and Tourism Management (Elsevier) Journal of Hospitality and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4039,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,10],"tags":[],"_links":{"self":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/4035"}],"collection":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/comments?post=4035"}],"version-history":[{"count":6,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/4035\/revisions"}],"predecessor-version":[{"id":4051,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/4035\/revisions\/4051"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/media\/4039"}],"wp:attachment":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/media?parent=4035"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/categories?post=4035"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/tags?post=4035"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}