{"id":2231,"date":"2016-02-23T11:39:04","date_gmt":"2016-02-23T11:39:04","guid":{"rendered":"http:\/\/www.servsig.org\/wordpress\/?p=2231"},"modified":"2018-01-17T15:30:27","modified_gmt":"2018-01-17T20:30:27","slug":"my-academic-role-models-anu-helkkula","status":"publish","type":"post","link":"https:\/\/www.servsig.org\/wordpress\/2016\/02\/my-academic-role-models-anu-helkkula\/","title":{"rendered":"My Academic Role Models: Anu Helkkula"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-2299 aligncenter\" src=\"http:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/02\/Anu-role-model-1024x673.jpg\" alt=\"Anu-role-model\" width=\"630\" height=\"414\" srcset=\"https:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/02\/Anu-role-model.jpg 1024w, https:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/02\/Anu-role-model-300x197.jpg 300w, https:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/02\/Anu-role-model-768x505.jpg 768w\" sizes=\"(max-width: 630px) 100vw, 630px\" \/><\/p>\n<p><em>guest article by Anu Helkkula,\u00a0<\/em><em><span class=\"s1\">Hanken School of Economics<\/span><\/em><\/p>\n<p>Thank you, Bart Larivi\u00e8re for <a href=\"http:\/\/www.servsig.org\/wordpress\/2015\/12\/my-academic-role-models-bart-lariviere\/\">nominating me<\/a>. I met Bart when we both were PhD students in the 2010 La Londe Service Management Conference, and I have been delighted by his success in publishing.<\/p>\n<div class=\"mceTemp\"><\/div>\n<p>Thinking about who are my academic role models was compelling \u2013 so many great people that I have had the pleasure of knowing both thru their work and personally. Already during my Master\u2019s studies in the 80\u2019s, Professor <strong>Christian Gr\u00f6nroos<\/strong>\u2019 Service Management and Marketing books inspired me. In those days academic research in service was still in its infancy and Gr\u00f6nroos was a true pioneer. During my 20 years in practice, before switching to an academic career, I was inspired by Professor <strong>Evert Gummesson<\/strong>\u2019s approach to Relationship Marketing and qualitative research that had a big contribution in making qualitative research more acceptable in academic journals; as well as Professor <strong>Kaj Storbacka<\/strong>\u2019s Customer Relationship Management, which was a big thing at the end of the 90s and in the first decade of the millennium, aiming to strategize and manage relationships with customers.<\/p>\n<p>When I started my PhD studies in 2005, I was lucky to get Christian Gr\u00f6nroos as my Degree Supervisor, and Professors <strong>Tore Strandvik<\/strong> and <strong>Maria Holmlund<\/strong> as my supervisors. Hanken researchers have a great heritage and excellence in service and relationship research, which has been truly inspiring and foundational to my own research.<\/p>\n<p>During a PhD course in service innovation, Professor <strong>Bo Edvardsson<\/strong>, Karlstad University, triggered me in writing a publication-based PhD instead of a monograph. Research published by him and other researchers in Service Research Center in Karlstad has continuously been a source of inspiration for me in their unconventional ways of thinking about service and service innovation that are useful in practical service innovation projects.<\/p>\n<div id=\"attachment_2232\" style=\"width: 220px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2232\" class=\"wp-image-2232 size-medium\" src=\"http:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/02\/PhD-defense-Anu-Helkkula-with-Stephen-Vargo-and-Christian-Gronroos-210x300.jpg\" alt=\"PhD defense Anu Helkkula with Stephen Vargo and Christian Gronroos\" width=\"210\" height=\"300\" srcset=\"https:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/02\/PhD-defense-Anu-Helkkula-with-Stephen-Vargo-and-Christian-Gronroos-210x300.jpg 210w, https:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/02\/PhD-defense-Anu-Helkkula-with-Stephen-Vargo-and-Christian-Gronroos.jpg 505w\" sizes=\"(max-width: 210px) 100vw, 210px\" \/><p id=\"caption-attachment-2232\" class=\"wp-caption-text\">My PhD defense in 2010 with PhD Degree Supervisor Professor Christian Gr\u00f6nroos, Hanken, and Opponent Professor Stephen Vargo, University of Hawaii at Manoa<\/p><\/div>\n<p>My PhD defense in 2010 with PhD Degree Supervisor Professor Christian Gr\u00f6nroos, Hanken, and Opponent Professor Stephen Vargo, University of Hawaii at ManoaService-Dominant (S-D) Logic has boosted service research since 2004. Professor <strong>David Ballantyne<\/strong> from Otago University introduced me to S-D logic, which became a true source of inspiration to my own research. Professors <strong>Stephen Vargo<\/strong> and <strong>Robert Lusch<\/strong> had integrated different fields of research in service and activated a worldwide academic discussion on service. In their research they also integrate Service research with Consumer Culture Theory (CCT). CCT strongly contributes to service research by its phenomenological approach to experience, value and foundational sociality. Professors <strong>Eric Arnould<\/strong>, Southern Denmark University, and <strong>Hope Schau<\/strong>, University of Arizona recently wrote their commentaries on Service Experience Co-creation in the Journal of Service Management.<\/p>\n<p>I also admire people in the academia, who have contributed by their practice in integrating people and resources together. Professor <strong>Jay Kandampully<\/strong>, in addition to his own publications, has whole-heartedly served the academic community in advancing publishing as Editor in Chief of Journal of Service Management, which is one of my favorite journals. Professor <strong>Roderick Brodie<\/strong>, University of Auckland, has in addition to his active publishing, arranged research conferences and is an AE in the Journal of Service Research, another favorite journal.\u00a0 Of women I admire Professor <strong>Cristina Mele<\/strong>, University of Naples, Federico II, who is the foundational matriarch of the Naples Forum on Service. In addition to her publication and teaching activities, Professor <strong>Maria Holmlund<\/strong> has been a devoted department head at Hanken during my years in the Marketing Department. Professor <strong>Irene Ng<\/strong>, University of Warwick, has passionately linked practice and research in innovative ways. I also admire Professor <strong>Janet McColl-Kennedy<\/strong> for her continuous publishing of inspiring, multiply-awarded service research.<\/p>\n<p>A special thanks to my co-authors <strong>Carol Kelleher, Elina Jaakkola<\/strong>, and <strong>Leena Aarikka-Stenroos, Minna Pura (n\u00e9e Pihlstr\u00f6m), Maria Holmlund, Kristina Heinonen, Lizz Gill<\/strong>, and my many <strong>Hanken<\/strong> and <strong>Aalto<\/strong> colleagues for sharing the research path with me, as well as to my PhD students, who with their great questions open up new paths in research.<\/p>\n<p>I would next like to throw the ball to Australia and nominate Professor <strong>Tracey Danaher<\/strong> (n\u00e9e Dagger), Monash University, who commented on my PhD manuscript in a doctoral colloquium in the ANZMAC conference 2009 in Melbourne, and has an amazing publishing record in highly ranked journals. I am in specific interested in her research in healthcare.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-2301 size-thumbnail\" src=\"http:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/02\/AAEAAQAAAAAAAATNAAAAJDg4ZWI3ZDExLTk0OGUtNDYyOC05MzEzLTQ2NzVkMWVkNDhjZA-150x150.jpg\" alt=\"AAEAAQAAAAAAAATNAAAAJDg4ZWI3ZDExLTk0OGUtNDYyOC05MzEzLTQ2NzVkMWVkNDhjZA\" width=\"150\" height=\"150\" srcset=\"https:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/02\/AAEAAQAAAAAAAATNAAAAJDg4ZWI3ZDExLTk0OGUtNDYyOC05MzEzLTQ2NzVkMWVkNDhjZA-150x150.jpg 150w, https:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/02\/AAEAAQAAAAAAAATNAAAAJDg4ZWI3ZDExLTk0OGUtNDYyOC05MzEzLTQ2NzVkMWVkNDhjZA-144x144.jpg 144w, https:\/\/www.servsig.org\/wordpress\/wp-content\/uploads\/2016\/02\/AAEAAQAAAAAAAATNAAAAJDg4ZWI3ZDExLTk0OGUtNDYyOC05MzEzLTQ2NzVkMWVkNDhjZA.jpg 300w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/p>\n<p class=\"p1\"><em>Anu Helkkula is\u00a0<\/em><em><span class=\"s1\">Director of Hanken PhD Programme &amp;<br \/>\n<\/span><span class=\"s1\">Research Services Manager<br \/>\n<\/span><span class=\"s1\">Centre for Research and International Affairs<br \/>\n<\/span><span class=\"s1\">Hanken School of Economics, Helsinki<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>guest article by Anu Helkkula,\u00a0Hanken School of Economics Thank you, Bart Larivi\u00e8re for nominating me. I met Bart when we both were PhD students in the 2010 La Londe Service Management Conference, and I have been delighted by his success in publishing. Thinking about who are my academic role models was compelling \u2013 so many [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2299,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,10],"tags":[],"_links":{"self":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/2231"}],"collection":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/comments?post=2231"}],"version-history":[{"count":5,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/2231\/revisions"}],"predecessor-version":[{"id":6082,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/2231\/revisions\/6082"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/media\/2299"}],"wp:attachment":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/media?parent=2231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/categories?post=2231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/tags?post=2231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}