{"id":13878,"date":"2024-06-27T10:01:42","date_gmt":"2024-06-27T14:01:42","guid":{"rendered":"https:\/\/www.servsig.org\/wordpress\/?p=13878"},"modified":"2024-06-27T10:01:43","modified_gmt":"2024-06-27T14:01:43","slug":"2023-gronroos-service-research-award-recipient","status":"publish","type":"post","link":"https:\/\/www.servsig.org\/wordpress\/2024\/06\/2023-gronroos-service-research-award-recipient\/","title":{"rendered":"2023 Gr\u00f6nroos Service Research Award Recipient"},"content":{"rendered":"\n
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The Centre for Relationship Marketing and Service Management<\/em> (CERS<\/strong>, Hanken School of Economics, Finland) presented the Gr\u00f6nroos Service Research Award 2023 <\/strong>at the 13th SERVSIG conference in Bordeaux. Professor Jochen Wirtz received the award recognizing exceptional service research in the Gr\u00f6nroosian spirit. Congratulations Jochen!!<\/p>\n\n\n\n

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Maria Holmlund-Rytk\u00f6nen (CERS) Jochen Wirtz (NSU), Christian Gr\u00f6nroos (CERS)<\/figcaption><\/figure>\n\n\n\n
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2024 SERVSIG Bordeaux<\/figcaption><\/figure>\n\n\n\n
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Yves van Vaerenbergh, Jochen Wirtz, Bart Larivi\u00e8re<\/figcaption><\/figure>\n<\/figure>\n\n\n\n

About the award<\/strong><\/h4>\n\n\n\n

The Gr\u00f6nroos Service Research Award<\/strong> was established in 2010 by the Centre for Relationship Marketing and Service Management<\/em> (CERS<\/strong>) at Hanken School of Economics, Finland. The Gr\u00f6nroos Award acknowledges pioneering and innovative\u00a0advancements in service research in the spirit of the Nordic School of Marketing thought. The goal of this award is to inspire service marketing researchers to pioneering and innovative research that challenges and expands existing knowledge and theories in the service discipline. The Gr\u00f6nroos Service Research Award is named after the marketing professor Christian Gr\u00f6nroos to honor his pioneering contributions to and advancements in service research.<\/p>\n\n\n\n

The two main criteria for the award are that the recipient needs to have demonstrated:
– Pioneering and innovative research in the spirit of the Nordic school of thought
– Non-traditional contributions made to service management theory
Other criteria for the award are participation in teaching and mentoring, general creativity and innovativeness and service to the marketing community and the public at large.<\/p>\n\n\n\n

Previous winners<\/h4>\n\n\n\n

2019 Suvi Nenonen & Kaj Storbacka (University of Auckland)
2017 Mary Jo Bitner & Stephen Brown (Arizona State University)
2016 Tore Strandvik (Hanken School of Economics)
2015 Pierre Eiglier (Aix-Marseille Graduate School of Management)
2014 Bo Edvardsson (Karlstad University)
2013 Javier Reynoso (EGADE Business School)
2012 Ray Fisk (Texas State University)
2011 Evert Gummesson (Stockholm University School of Business)<\/p>\n\n\n\n

Read more here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Centre for Relationship Marketing and Service Management (CERS, Hanken School of Economics, Finland) presented the Gr\u00f6nroos Service Research Award 2023 at the 13th SERVSIG conference in Bordeaux. Professor Jochen Wirtz received the award recognizing exceptional service research in the Gr\u00f6nroosian spirit. Congratulations Jochen!! About the award The Gr\u00f6nroos Service Research Award was established in […]<\/p>\n","protected":false},"author":12,"featured_media":13879,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,10],"tags":[],"_links":{"self":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/13878"}],"collection":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/comments?post=13878"}],"version-history":[{"count":1,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/13878\/revisions"}],"predecessor-version":[{"id":13884,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/13878\/revisions\/13884"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/media\/13879"}],"wp:attachment":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/media?parent=13878"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/categories?post=13878"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/tags?post=13878"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}