{"id":13351,"date":"2023-12-04T13:33:45","date_gmt":"2023-12-04T18:33:45","guid":{"rendered":"https:\/\/www.servsig.org\/wordpress\/?p=13351"},"modified":"2023-12-04T13:33:47","modified_gmt":"2023-12-04T18:33:47","slug":"9th-ofr-symposium-winter-ama-2024","status":"publish","type":"post","link":"https:\/\/www.servsig.org\/wordpress\/2023\/12\/9th-ofr-symposium-winter-ama-2024\/","title":{"rendered":"9th OFR Symposium (Winter AMA 2024)"},"content":{"rendered":"\n
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2024 Organizational Frontlines Research (OFR) Symposium\u00a0<\/strong>
(co-located with the AMA Winter Educators\u2019 Conference)<\/em><\/strong> <\/p>\n\n\n\n

22-23<\/em> February 2024<\/em>
St Pete’s Beach, FL <\/p>\n\n\n\n

Deadline (extended): 15 December 2023<\/strong><\/p>\n\n\n\n

Call For Research Presentations<\/strong>
We want to extend a special invitation for you to attend and consider presenting the Organizational Frontline Research Symposium, February 22nd and 23rd, 2024 in St Pete’s Beach, FL. Like our previous events, this symposium is intended to promote scholarship in the area of OFR, bringing together scholars and practitioners to discuss cutting edge ideas. The 2024 theme, Disruptive Times, Resilient Frontlines<\/strong>, emphasizes developing a resilient frontline across a range of organizations, including retailers, manufacturers, healthcare providers, hospitality and sales organizations.<\/p>\n\n\n\n

Research Lightning Talks<\/strong>
For this year\u2019s conference we hope to include more OFR scholars on the program and invite you to submit a research proposal for consideration as a brief presentation at the OFR preconference event. Our plan is that final presentations will be no more than 8 minutes and designed to encourage lively discussion among OFR attendees.\u00a0<\/p>\n\n\n\n

Guidelines for Proposal Submission<\/strong>
If you are interested in participating, please submit a brief PowerPoint proposal by\u00a0December 15th<\/strong>. Each proposal will be reviewed by a committee of academics who will make a decision by December 22nd. We hope to accept 8 \u2013 10 projects for presentation.\u00a0
We encourage you to submit your best frontline work, including research on service and sales across B2B, B2C and B2G. The submissions should follow a standardized 5-slide layout:
(1)\u00a0Title Slide<\/strong>\u00a0\u2013 clearly identify the title of the presentation and all co-authors and their affiliations
(2)\u00a0Problem\/Research Questions<\/strong>\u00a0\u2013 identify the problem and why it is important for OFR
(3)\u00a0Approach\u00a0<\/strong>\u2013outline your approach (e.g., framework, research design, data)
(4)\u00a0Results\u00a0<\/strong>\u2013 highlight your key results
(5)\u00a0Implications for Practice<\/strong>\u00a0\u2013 specify how your results can help practitioners make decisions
All presenters will have the opportunity to revise slides before the event, but we plan to strictly enforce the 5-slide requirement for proposals as it will help bolster confidence that all presenters are committed to the spirit of \u201clightning talks.\u201d\u00a0
Submissions should also include the name of all coauthors and their university affiliations. Submission to the conference does not preclude your work from being published by any journal. Submissions can be sent directly to this year’s pre-conference co-chairs: Colleen Harmeling<\/a> and Clay Voorhees<\/a> with any questions regarding the event or submissions.\u00a0\u00a0<\/p>\n\n\n\n

Regards,
Symposium Co-Chairs:\u00a0Colleen Harmeling\u00a0and Clay Voorhees<\/strong><\/p>\n\n\n\n

\n\n\n\n

ABOUT OFR
Organizational Frontlines Research (OFR)<\/strong>\u00a0is broadly defined as the study of interactions and interfaces at the point-of-contact between an organization and its customers that promote, facilitate, or enable value creation and exchange (Singh, Brady, Arnold and Brown 2017).\u00a0Topics of OF interest span several fields of inquiry and disciplines of research.
The purpose of this symposium is to foster theoretical and empirical research in this emergent area.\u00a0More information about OFR can be found on the ASU Center for Services Leadership’s website<\/a>\u00a0and OSU Center for Sales & Service Excellence’s website<\/a>.<\/p>\n\n\n\n

Supported by\u2026Weatherhead School of Management, Case Western Reserve University \u25cf Center for Services Leadership (ASU) \u25cf Center for Sales Excellence at the University of Nebraska \u25cf Dr. Persis E. Rockwood School of Marketing, Florida State University \u25cf Center for Business Analytics, McIntire School of Commerce, University of Virginia \u25cf Reynolds & Reynolds Sales Leadership Institute, Texas A&M University \u25cf Center for Sales and Service Excellence, Spears School of Business, Oklahoma State University<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

2024 Organizational Frontlines Research (OFR) Symposium\u00a0(co-located with the AMA Winter Educators\u2019 Conference) 22-23 February 2024St Pete’s Beach, FL Deadline (extended): 15 December 2023 Call For Research PresentationsWe want to extend a special invitation for you to attend and consider presenting the Organizational Frontline Research Symposium, February 22nd and 23rd, 2024 in St Pete’s Beach, FL. […]<\/p>\n","protected":false},"author":12,"featured_media":13353,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,10],"tags":[30,534],"_links":{"self":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/13351"}],"collection":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/comments?post=13351"}],"version-history":[{"count":1,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/13351\/revisions"}],"predecessor-version":[{"id":13354,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/13351\/revisions\/13354"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/media\/13353"}],"wp:attachment":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/media?parent=13351"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/categories?post=13351"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/tags?post=13351"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}