{"id":12486,"date":"2023-02-07T11:44:16","date_gmt":"2023-02-07T16:44:16","guid":{"rendered":"https:\/\/www.servsig.org\/wordpress\/?p=12486"},"modified":"2023-02-07T11:44:18","modified_gmt":"2023-02-07T16:44:18","slug":"cfp-jbr-service-research-in-b2b","status":"publish","type":"post","link":"https:\/\/www.servsig.org\/wordpress\/2023\/02\/cfp-jbr-service-research-in-b2b\/","title":{"rendered":"CfP JBR: Service Research in B2B"},"content":{"rendered":"\n
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Special Issue of Journal of Business Research (JBR)<\/em><\/p>\n\n\n\n

Service Research in Business-to-Business Marketing<\/strong><\/p>\n\n\n\n

Guest Co-Editors:\u00a0Zaki M, Witell L, Gustafsson A, McColl-Kennedy J & Fombelle P<\/p>\n\n\n\n

Deadline:\u00a01 February 2024<\/strong><\/p>\n\n\n\n

The goal of this special issue is to advance our understanding of what service research can contribute with to better theorize about and understand Business-to-Business Markets. The last years has been challenging, as the pandemic has continued to affect all organisations, particularly their ambitions for digital transformation, creating better service experiences and achieve sustainability. In many cases, plans for digitalisation have been accelerated in order to support seamless operations, maintain \u2013 or improve \u2013 service experience and, ultimately, guarantee economic survival.<\/p>\n\n\n\n

Main themes:<\/strong>
– Digital Transformation
– Service Experience
– Ethics and Sustainability<\/p>\n\n\n\n

Paper Submission Deadline: <\/strong>
1 February 2024<\/p>\n\n\n\n

Guest editors:<\/strong>
– Mohamed Zaki (University of Cambridge, UK)
– Lars Witell<\/a> (Link\u00f6ping University, Sweden)
– Anders Gustafsson (BI Norwegian Business School, Norway)
– Janet McColl-Kennedy (University of Queensland, Australia)
– Paul Fombelle (Northeastern University, US)<\/p>\n\n\n\n

Full call for paper (CfP) available here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Special Issue of Journal of Business Research (JBR) Service Research in Business-to-Business Marketing Guest Co-Editors:\u00a0Zaki M, Witell L, Gustafsson A, McColl-Kennedy J & Fombelle P Deadline:\u00a01 February 2024 The goal of this special issue is to advance our understanding of what service research can contribute with to better theorize about and understand Business-to-Business Markets. The […]<\/p>\n","protected":false},"author":12,"featured_media":3649,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,10],"tags":[314,178,136],"_links":{"self":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/12486"}],"collection":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/comments?post=12486"}],"version-history":[{"count":1,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/12486\/revisions"}],"predecessor-version":[{"id":12487,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/posts\/12486\/revisions\/12487"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/media\/3649"}],"wp:attachment":[{"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/media?parent=12486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/categories?post=12486"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.servsig.org\/wordpress\/wp-json\/wp\/v2\/tags?post=12486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}