Getting to know

Meeting Sharon Price John, Build-A-Bear Workshop Inc.

The 2017 Frontiers in Service Conference June 22-25 in New York City opens with an Executive Roundtable of Presidents & CEOs internationally recognized as service leaders. In this session, we...

Getting to Know: Leonard Berry

Interview was executed by Matt Weingarden, AMA Like many other AMA Fellows, Leonard Berry did not expect to be a marketing professor. He  grew up in Fresno, California and went to a junior...

Getting to know: Bo Edvardsson

Interview with Bo Edvardsson was conducted by Linda Nasr Bo Edvardsson is Professor and Vice Rector at Karlstad University, Sweden. He is the founder of CTF, Center for Service Research...

Interview with the new SERVSIG Co-Chairs

Lerzan Aksoy, Fordham University/New York, and Bart Lariviere, Ghent University/Belgium, will lead SERVSIG in the next two years as new Co-Chairs of the Board. To get to know them better, Linda...

Getting to know: Ray Fisk

Interview was executed by Matt Weingarden, AMA  Raymond Fisk is Professor and Chair of Marketing at Texas State University. In 2016, he was selected as the inaugural SIG Leadership Award recipient, honoring his significant contributions...