SERVSIG’s annual budget is determined by the size of our membership, so we need your help to continue our support of the services marketing community. There are two ways to join SERVSIG and support all of our great activities.
Option 1: New AMA Membership. In order to become a member of SERVSIG, you must first become a member of the American Marketing Association, since they financially support SERVSIG. When you join the AMA, you are allowed to join one special interest group for free. If you are interested in supporting SERVSIG, then please check the Services Marketing box under the Special Interest Groups section of the AMA application.
Option 2: Renew Your AMA Membership. If you are already a member of AMA, then you need to renew your application each year. To support SERVSIG, please select “Services Marketing” as your SIG on the renewal application.
That is all that is required to become a member of SERVSIG. What are you waiting for?